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NPS and in-app surveys

Find out how top software companies collect the customer feedback they need, without sacrificing good UX. Get inspired with best-in-class examples NPS and in-app survey design.
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NPS and in-app surveys
Airtable’s NPS survey is to-the-point
Airtable's NPS is truthful and to-the-point. It seems obvious, but its a basic standard that many NPS surveys fail to reach.
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NPS and in-app surveys
Front’s annual survey takes the pulse of their customers
Front collects info from their users every year so they can deliver a better product.
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NPS and in-app surveys
LastPass’s email NPS survey
LastPass uses an email NPS survey to gauge how well their service is helping their core users.
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NPS and in-app surveys
Evernote's progressive NPS
Evernote collects device-specific NPS feedback to help them learn and optimize its cross-device experience.
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NPS and in-app surveys
TurboTax's task wrap-up
TurboTax precisely times their requests for feedback and do what they can to make it count while they have the user's attention.
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NPS and in-app surveys
Quip's gentle check-in
To check on their users' satisfaction, Quip pops up a considerate NPS survey at the bottom left of a user's document.
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NPS and in-app surveys
Adobe's thoughtful NPS survey
In this example, Adobe uses an NPS survey in Photoshop to gain feedback that will help them improve their product.
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NPS and in-app surveys
Customer.io's in-tool NPS survey
Customer.io seeks out customer feedback via an NPS survey to gain insight into how they can retain and expand their user base.
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NPS and in-app surveys
Google Sheets' multifaceted NPS check-in
Rather than generalize their NPS survey, Google Sheets requests other relevant information to help organize customer-response data.
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NPS and in-app surveys
YouTube's thoughtful CX survey
To check in with users about the quality of personalized recommendations, YouTube places a 5-tier NPS survey at the bottom right of a user's dashboard.
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NPS and in-app surveys
GetFeedback's article helpfulness check-In
In this example, GetFeedback uses a 5-point NPS survey to get a sense of whether or not their blog post was helpful.
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NPS and in-app surveys
Hootsuite's redesign NPS survey
To gauge the temperature of users trying out their new content uploader, Hootsuite gives an NPS survey if a user has opted to return to the old version.
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NPS and in-app surveys
REVOLVE's post-purchase NPS survey
After customers make a purchase through the site, REVOLVE places a well-timed NPS survey to gauge the overall shopping experience.
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